Relief Programs that Extend Support to Your Customers

Effective customer communications can be critical to your business operations as everyone in our country tries to navigate the unknown.  Many of your customers may be facing financial hardships as businesses are closed and normal daily activities are interrupted.  Offering relief programs to your customers during this time is almost expected but making sure that you are offering a community hand now – like you always have – is easier than ever with TargetSmart by Main Street.

TargetSmart offers a variety of turnkey marketing solutions to help you extend a supportive hand during the COVID-19 pandemic:

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Home Equity Line of Credit (HELOC) Utilization Programs

  • Designed to offer your customers a convenient way to access their HELOC to help cover unexpected expenses.
    • Loss of income
    • Debt Consolidation
    • Emergency Preparedness
  • Check letter format, including a letter and three convenience checks that the customer can use to access the funds available in their HELOC.
  • Printed on check paper and sent First Class, HELOC Check letters offer a convenient, safe way to get relief in your customer’s hands quickly.

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Skip-A-Payment Programs

  • Offering your customers an opportunity to skip their personal loan payments to help them keep the cash they need – when they need it.
  • Traditionally, Skip-A-Payment programs require the customers to pay a processing fee, which can be waived for skipped payments related to the COVID-19 situation.
  • Customers are asked to fill out a form and mail it back to the bank.

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Online Services Activation / Utilization Programs

  • With branch lobbies being closed and social distancing, this is a great opportunity to get some of your more traditional banking customers using more digital channels like online banking, mobile banking, mobile deposit, and electronic statements.
  • Mobile Deposit Activation Check letters help drive mobile deposit engagements by offering your customers a risk-free way to try mobile deposit – and get a small bonus to do so.
    • Simply send your customers a pre-filled check ($1-$5 recommended) and ask them to deposit it using Mobile Deposit.
    • In a snap – they’ve made their first mobile deposit and engaged users.

At TargetSmart by Main Street, it is our goal to be a strong, trusted marketing partner – and we’re here for you.  If there is anything you need during this time, please feel free to reach out.  We offer a wide range of customized print, marketing and data solutions to fit your needs.

Contact us today to set up your action plan

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