Case Studies

Market Disruption Campaign Results

Data-driven insights and direct mail helped this financial institution gain market share with a big bank competitor closing nearby.  

Checking Campaign Results

An integrated marketing campaign resulted in a 5% response rate and boosted new balances of over $2 million for this financial institution.  

Auto Loan Campaign Results

Right audience, right message, right timing helped this financial institution acquire over 40 new accounts with one campaign.  

Mortgage Campaign Results

Generate more mortgage leads like this customer who boasted a 2% response rate on their mortgage campaign.  

Commercial Real Estate Campaign Results

Reach high value commercial leads with direct mail that resulted in over $300,000 in new balances. 

Blog Posts

4 marketing challenges community-oriented financial institutions can’t afford to ignore

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” John Wannamaker famously coined this phrase, and nearly …

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Data-driven bank and credit union marketing solutions get you one step ahead

Being one step ahead is critical in business: one step ahead of your competition, your customer, your stakeholders. But it’s not that easy. In order …

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How to Use Customer Data to Fuel Growth

By Samantha Vance, Vice President of Marketing, Main Street Inc. Using your retail customer data to help you find new customers is a big opportunity …

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